Avtex Minneapolis, MN, USA
The Digital Marketing Specialist plays an active role in attracting potential clients and converting them into leads. You will be an integral part of the developing, executing, and analyzing the effectiveness of marketing plans to achieve goals from brand awareness to product and service promotion. To be successful, you must be a self-motivated, proactive professional able to grasp customer behavior trends and generate creative ideas. You should also be well-versed in modern marketing tools and strategies. Responsibilities Manage end-to-end digital projects Design digital media campaigns aligned with business goals Coordinate the creation of digital content (e.g. website, blogs, videos and podcasts) Create and schedule digital advertising Drive traffic to company website, landing pages, and social channels Convert online engagement into active leads Develop and implement Search Engine Optimization (SEO) and Pay-Per-Click (PPC) strategies Maintain a strong online...
Dec 03, 2020